If you go to work for a new business, more than likely, you’ll be working for a woman. Women-owned businesses are the fastest growing sector of entrepreneurship, according to a recent study commissioned by American Express. Women are starting approximately 1,288 new businesses every day, more than double the pace of three years ago, and this year’s Shop Local Day participants are proof of this trend. This year, almost half (43 percent) of the businesses that participated in Shop Local Day were owned and operated solely by women.
It’s no secret that female business owners and working moms have a lot to juggle. Balancing work and home life is no easy task. The Daily Press Savvy Shopper recently featured stories from local female business-owners. In the article, local women told their entrepreneurial stories and shared helpful advice for other women who want to start a business. . For Angela Whitehead, Williamsburg mother and owner of Soil Horizons, an environmental consulting firm, balance means setting realistic expectations and relying on her husband to help, both financially and in the home.
Thinking about starting your own business? Forbes sat down with Kelsey Ramsden, founder of four companies, and Canada’s top female entrepreneur, to get some basic tips for starting a business. She suggests focusing your time and energy, pursuing accountability from mentors, advisors and other peers, and establishing systems that support your goals. The number one tip – don’t start a business just for the money. “Most seasoned entrepreneurs will tell you money is usually the last thing to come,” she says.
Owning a business and maintaining a healthy work-life balance can be difficult for all women. Add children to the mix, and that balancing act can become even more challenging. Entrepreneur recently shared a list of five essential steps to achieving balance as a mom running a business. Motherhood is one of the most demanding (and most rewarding) jobs there is, but according to Lisa Druxman, founder of Stroller Strides, being a mom doesn’t prohibit you from being an entrepreneur.
“Think bigger”, she says. Lisa started her venture after taking a small class, Stroller Strides, never imagining it would grow into a business. Also, be sure your company or business fosters a culture that’s conducive to life outside of work – support flexibility and a balanced work and home life for employees.
Lisa also stresses the importance of giving back locally. “Businesses should give back to the communities they’re in and show that they have a purpose beyond simply boosting the bottom line,” she says.
Do you know a prosperous female entrepreneur – a wife, mother, sister, aunt, cousin? Share their story with us. We’d love to hear from you and share their tips for being successful entrepreneurs – and the world’s greatest multi-taskers!